Authored by: Evan LePage
Evan is a Social Content Writer for HootSuite. He writes features, news items, releases and all things HootSuite.
Posted by eimis
“Men are generally known to lead the space when it comes to adopting new technologies, but it is us Women who are heavily influencing future mobile technology trends.
Not really a surprise since we know that it is women who are the more social gender and use Facebook, Pinterest and Twitter to check on family, friends and favourite brands multiple times a day. Women interact with brands more often than their male counterparts and for a wider range of reasons. They consume and share news, events, things they love or hate more frequently then men – who are more likely to be visiting news and sports websites.
Alex Hillsberg from Finance Online forwarded their Infographic to me earlier today which highlights some interesting points:
Traditionally, Tech is a man’s world, but it would be nothing without a Woman. Take it home James Brown!”
By: Sharn Kandola
(I’m a Digital Communicator (Corporate web, social media strategy, Interactive apps) for the public and private sectors. Exploring the intersection of technology and communications!)
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